Breaking the Bubble: The Importance of Regional News and Media

Date: 31 August, 2022

Their metropolitan headquarters and audience focus puts major publishers at some distance from regional matters, with most resources focused on issues within the concrete jungle.

Yet for the sake of media diversity, local news needs to be supported as a central component of a publisher’s stack, not just an afterthought. And beyond the big publishers, independent regional players are investing and innovating to serve their communities – but are they getting the recognition and reward they deserve?