Levi Strauss & Co

Brand

You’re an original. So are we. We’re a company of people who like to forge our own path. We invented the blue jean in 1873, and we reinvented khaki pants in 1986. We pioneered labor and environmental guidelines in manufacturing. And we work to build sustainability into everything we do. We just might be the original startup. Our brands — Levi’s®, Dockers®, Denizen® and Signature by Levi Strauss & Co.™ — stand for freedom and self-expression around the world. And for more than 160 years, we’ve used the strength of our brands to lead with our values and make an outsized impact on the world.

People

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