International Speaker: How to Establish and Grow a Performance-Based Automotive Marketing Strategy

Speaker: Payam Zamani, Founder & CEO, One Planet

August 8, 2019

Payam Zamani is a trailblazer in the online performance based marketing space. He co-founded the first online car buying service, Autoweb.com, which he helped take public in 1999, reaching a market cap of $1.2bn. In the mid 90s, Autoweb became the first company to launch a cost per lead model on the internet.