Audio

International Speaker: How UK Marie Claire Won e-Commerce

Speaker: Emily Ferguson, Head of Fashion and Beauty Affiliate, Marie-Claire UK and Marie-Claire Edit

September 19, 2019

E-commerce has become one of the key revenue drivers for certain parts of the publishing industry. As publishers across the globe look to diversify their revenue models, some are seeing success by using their editorial expertise as the foundation of an e-commerce strategy, bridging the gap between content and sales.

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