Audio

Johnson & Johnson’s Digital Journey in Asia: A Blueprint for Effective Storytelling Through Data

Speakers: Jyoti Jain, Head of Consumer and Business Intelligence, Consumer Health APAC, Johnson & Johnson; Darren Jacobs, Vice-President of Client Development, Nugit

November 6, 2019

In an indication of how Asia is in many respects ahead of the rest of the world in terms of marketing and technology, this session explores how the Johnson & Johnson regional team were able to guide and influence J&J’s global strategy to unlock US$15 million of value.

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