Presentations Video

Masterclass: How to Communicate Your Sustainability Message so People Listen and Act

Date: 20 July 2023

The one constant barrier to implementing impactful change has been poor sustainability communications. Nobody cares about your charity fun run or recycling program. They tune out when they see another ad about concern for female workers. Consumers definitely notice when you slap a rainbow logo up during Pride Month and take it down 30 days later. Yet these outdated clichés continue to make their way into ads, copy, and collateral.

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