ESG: Untangling the Riddle Wrapped in a Mystery Hidden Inside an Acronym

Date: 11 August, 2022

Environmental. Social. Governance. Three little words that present the finance industry with a big issue, for reasons ranging from the oblique to the obvious.

However you package it, ESG is not necessarily well understood let along practised. But alongside the challenges come opportunities. What precisely is the problem that ESG presents finance marketers, and how can branding and marketing be part of the solution?