Exclusive Research: The Voice of Us

Speaker: Douglas Nicol, Partner, The Works, & Founder, On Message

Conversational marketing offers a new world of opportunity for brands, but it’s vital to look beyond the hype and understand the reality of how we all use voice interfaces.

Smart speakers first hit the Australian market with Google Home in July 2017 and Amazon Echo and Apple’s HomePod in early 2018. Australia is now leading the world in adoption of smart speakers.