ditch the pitch

Mumbrellacast: How do you solve a problem like the pitch process?

Mark Lollback’s big regret as McDonald’s CMO: Flushing ‘$3m down the toilet’ on Salesforce 10

Henry Tajer calls ‘bullshit’ on Toby Barbour’s take on the pitch problem, says DAN isn’t ‘the most desperate’ network 19

Ditch the pitch: Clients respond to agencies’ calls to reform the pitch process 15

Will adland ditch the pitch? Part 3: Is anyone going to actually do it? 13

Will adland ditch the pitch? Part 2: Setting fire to burn out culture 1

Will adland ditch the pitch? Part 1: Saying no 1

Mumbrellacast: Mark Coad on ditching the pitch, saying ‘no’, and why agency culture is everything

Mumbrellacast: On-stage with Hugh Marks, a Logie for Dundee, and ditching the pitch and overnight ratings

Mat Baxter blasts the ‘dog and pony show’ pitch process, urges industry to ditch it and bad clients 34