Edelman

Edelman wins Gumtree

KFC chooses Kentucky, NSW as location for new product launch 22

Reengineering words into PR speak 6

KFC Australia appoints Edelman

Modern families, PR crises and how to get CMOs to take public relations seriously get Mumbrella360 focus 1

Microsoft marketer David McLean departs after 15 years

Susan Andrews quits Edelman to launch new agency

News Limited: We’re talking to bloggers about paywalls because their influence matters 9

KFC begins The Goodification 19

Public trust in media rises but most think government is lying 11

KFC launches promotion to throw party for 100 Facebook friends 8

Mumbrella’s PR agency of the year: Edelman 24

Edelman teams up with investor relations firm Intelligentsia

Mumbrellacast: Choppergate; Nova’s scheduling upheavals; Talentgate; Digital PR 2

Edelman appoints Melbourne account director for digital PR services

Edelman duo apologise to former agency Hill & Knowlton for ‘soliciting’ clients and staff 17

Hill & Knowlton ends legal fight with former staffers Hutton and MacIntosh 1

Hill & Knowlton’s Jacquelynne Willcox moves to rival agency Weber Shandwick 3