IBM

IBM looks to startup culture in bid to get marketers and their technology peers talking 2

IBM’s Jarther Taylor: marketing without data is medieval 12

Aussie marketers: we don’t need social media expertise to be successful 22

IBM and The Australian launch ‘Shaping our future’ in digital first for Fremantle Media 1

Burson-Marsteller appoints IBM’s Martha Raupp as director of technology team

Comms agency Bang launches marketing tool for IBM 1

Question time: Which Australian companies are the most creative?

IBM digital marketing boss: Haymarket editor is an idiot, industry laughs at Australia’s tech journalism and I’ve got a migraine 52

Fairfax, Adconion and FirstClick win Frost & Sullivan digital gongs 3

Optus appoints marketing directors to consumer and mobile operations 1

Coca Cola, the 69 billion dollar brand 2