Marketing

TAC confirms Geraldine James as new marketing boss

News Corp names 61 finalists for Cannes Young Lions

Mondelez global media boss says marketers need to ‘hack’ their businesses

Change of guard for senior marketers at Schweppes 1

Budgets for Tourism Australia, Screen Australia and overseas marketing under threat 9

Ex-Grey CEO Luke Waldren joins former clients Sportsbet

Mumbrella360 early bird booking discount extended for two more days

Agencies to pitch live on stage at Mumbrella360

Wicked Campers is showing up the Ad Standards Board 16

Clemenger and OMD signal return to full service in Tasmania with new joint state leader 2

Content marketing moves to centre stage 14

Kellogg’s restructures marketing, six roles made redundant 2

Buzzfeed international commercial chief to open Mumbrella360 4

Australia’s class system of brands 25

Liam Walsh leaves Facebook for Kenshoo as Lara Brownlow departs for LinkedIn 9

Sir John Hegarty: ‘Marketing is letting us down’ 7

Pernod Ricard CMO: Every brand could have their ‘Wikileaks moment’

Inside CommBank and the CAN campaign 9