Marketers need to stop allowing their brands to pander to purpose, chief marketing and technology officer for Koala, Peter Sloterdyk, has told the Mumbrellacast in an episode available to listen to now. Speaking to Mumbrella’s head of content, Damian Francis during Pride Month, Sloter...
Brands must stop pandering to purposes they're not connected with, Koala marketing boss tells Mumbrellacast