Philausophy

Tourism Australia pulls Kylie Minogue's Matesong campaign amid bushfire crisis Vivienne Kelly

Tourism Australia will temporarily stop promoting the country in Britain as the nation continues to be ravaged by bushfires. The $15m Matesong campaign, fronted by Kylie Minogue, was months in the making and launched in the UK before the Queen's Christmas address on 25 December....

Dr Mumbo

Honest Tourism Australia ad

6 years ago

3

Features

Mumbrellacast: M&C Saatchi’s Jaimes Leggett, Rolling Stone Australia is back and the Disney+ launch

7 years ago

Features

Campaign Review: The verdict on Philausophy, Aldi’s miracle ham, Optus explaining 5G and the Heart Foundation’s latest killer

7 years ago

3

Opinion

The ‘Philausophy’ campaign is self-indulgent wank, and a crime against Australia

7 years ago

75

News

Tourism Australia follows up Dundee with $38m ‘Philausophy’ campaign

7 years ago

60

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