readership

SMH Australia’s #1 cross-platform masthead with 8.4m, latest Roy Morgan figures show

AMAA announces end of Audited Web Measurement Service

A new normal for digital media requires a new way to measure audiences

Readership metric EMMA extended for a further five years 2

News Corp withdraws from newspaper circulation audit, raising new questions about future of AMAA 5

EMMA’s readership survey is more than ‘good news and stability’ 7

‘We’re bigger in Australia than Facebook’, claims News Corp as first audience numbers under new methodology are released 26

Roy Morgan survey claims more Australians read catalogues than newspapers last year 10

Across print and digital, newspaper customers are turning away 54

New Roy Morgan metric claims to put precise online spend value on audiences 2

Media buyers demand answers over ‘inconsistencies’ in EMMA print readership data 26

More people sharing hard copies of mags and papers now than a year ago suggests EMMA 8

Free TV slams News Corp newspaper readership campaign for being ‘misleading’ 14

Why publishers will struggle to make EMMA the industry currency 9

Ipsos offering agencies EMMA at a ‘significant discount’ 8

Publishers’ new readership metric shows big growth in audiences compared to old measure 16

I’m not sure about EMMA 7