Shopper Media

Why other outdoor operators don’t fear big giants JCD and Ooh

The end of 2018 saw an end to two outdoor brands in the Australian market: APN Outdoor and Adshel. The newly merged businesses, JC Decaux and Ooh Media, have outlined their plans for the new year. But what does this all mean for the other outdoor operators? Mumbrella’s Zoe Samios spent the end of last year chatting with some of the industry’s bosses to find out.

Shape 7

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.