Anatomy of a viral news story: Why the Arj Barker baby controversy went everywhere

Welcome to a midweek update from Unmade. Today: Why the Ark Barker breastfeeding mum controversy was perfect news fodder; and the Unmade Index’s recovery immediately runs out of steam.

If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:

• Member-only pricing for our HumAIn (May 28) and REmade (October 1) conferences;

• A complimentary invitation to Unmade’s Compass event (November);