BOTW: Can marketers find an edge in the media mix?; TV’s good-bad week; Another AI shock
Welcome to Best of the Week, mostly written on Friday afternoon at beautiful Sisters Beach, Tasmania, with the more-than-slight distraction of dolphins playing in the bay.
Today: How marketers find an edge in media buying; the (latest) AI video revolution; and TV’s mixed week.
Happy Tim Tam Day for yesterday.
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