Welcome to an audio-led edition of Unmade. Today we dive into one of the fastest evolving marketing opportunities - connected TV - with Alex Spurzem, boss of Samsung Ads. Plus, a record-beating day on the Unmade Index for marketing and print player IVE Group. To get maximum value...
'You're not going to get an AI agent to watch TV for you' Samsung's Alex Spurzem on the rise and rise of connected TV