unmade-podcast

It’s been cathartic’: Foxtel’s Mark Frain on parting ways with the TV establishment; Compass Brisbane

StW: How Campaign Brief double glazed adland’s glass ceiling; Rape claim at Nine

We did kick the door down’: Four Pillars Gin co-founder Matt Jones on growing a brand and a whole industry; Compass Sydney

StW: Campaign Brief ‘misogyny’; AI brings back dead stars; Aldi overtakes disgraced rivals on brand trust

We are approaching retail media 3.0′: Lessons from REmade’s leaders

The Unmakers: How Mercha is reshaping Australia’s promo merchandise sector

StW: How will ACCC intervention hit retail media?; Succession for Bruce Gordon; More AI magic (and menace)

The accidental publisher: How Josh Simons ended up running Australia’s fourth biggest ASX-listed publishing company

StW: Warburton’s media move; LinkedIn scrapes; Telstra’s ad blitz; sporting codes lobby against betting ad ban

We don’t see ourselves as a free to air business any more’ – Rod Prosser on Paramount’s evolution

StW: Nine moves on from the Sneesby era; Upfronts season: Independents Day and Paramount on stage

StW: Privacy postponed; Big fines for scam ads; New AI rules; Unpaid Disrupt Radio staff unready for startup ‘rough and tumble’

StW: Earnings season rolls into Upfronts; Why 7am on Thursday is podcasting’s golden hour

Bernard Salt on why the pursuit of lifestyle is the key to Australia’s consumer psyche

StW: How agencies are screwing news media with lazy brand safety; Google’s biggest AI search rival reveals ad plans

How Man of Many became more than whisky and watches

StW: Tech tax door cracks open; ABC’s bold Media Watch move; Ooh Media reveals a down half

Foxtel’s streaming boss Julian Ogrin on chasing 5m homes and winning the ad war

StW: Cosmo’s return; Rumblings over Nine’s Domain ownership, share buyback and move on Foxtel; the week in AI

The loophole in democracy’: Crikey boss Eric Beecher on the power of (mostly) unregulated media proprietors

StW: Labor backs off on betting ads; Rex regrets; and digital ad levy firms up

Live at HumAIn: AI Read The News Today, Oh Boy; and relief rally finally lifts Unmade Index back above 500 points

StW: Infinite Dial 2024; Strike begins to hit Nine’s papers; the low nutrition AI content farms spool up

Starting a business is a creative act’ – Sir John Hegarty on applying creativity

We don’t think it’s sustainable for them to operate in this market’ – News Corp’s Nicholas Gray on the potential to kick Meta out of Australia

StW: Is Nine’s Olympic balance sheet red or black?; Mediaweek for sale to Vinyl Group? Upfronts partying on hold

I want the show to be more widely available’: Christian O’Connell pushes for networking into Sydney

StW: After media’s meltdown, what comes next?; AI for PR monitoring; Voiceover artists’ existential threat

There doesn’t seem to be any let up’ former Austereo boss Michael Anderson on the ad market’s accelerating decline

StW: Southern Cross Austereo makes up its mind about ACM; New alarm over uninvited AI scraping

The Unmakers: Chris Wirasinha on how Linkby is helping publishers rework the affiliate marketing game

StW: Why women are rejecting news; Research industry trembles at AI onslaught; Seven’s comic signing 1

Busting the digital audio fraudsters, and how connected TV is the scammers’ latest honeypot; Seven’s debt milestone

AI is news media’s extinction event: the verdict – our closing HumAIn Great DebAIt

StW: Newest retail media network revealed; First ratings clue on K+J; Paramount sale into the endgame; Platforms targeted

If transformation was easy, everyone would do it’: New Mutinex CEO Mat Baxter on why adland is stuck in old models

Will Nine’s scandal over news boss take down leadership? Agencyland’s new player; News Corp restructures

The Mamamia transition – In conversation with new CEO Nat Harvey and proprietor Jason Lavigne

StW: Epochal days in AI; can ARN’s scale logic win the day in the SCA battle?

Lou Barrett on News Corp’s sales evolution, and is the industry ready to try again for a local premium content exchange?

StW: ARN races to rescue SCA takeover as Anchorage wimps out; TV sports rights showdown; Is OpenAI going to take on Google?

The Unmakers: Fabulate it – How an Australian tech platform is helping brands manage big influencer campaigns

StW: Cost cutting on Nine agenda as Sneesby spray goes public; and SXSW unveiled

Prophet growth: How Jordan Taylor-Bartels is using big math to predict marketing goals

StW: K+J Day; Cosmo is back; Google hides local ad revenue as Twitter’s take collapses

StW: TikTok crackdown; Consumers’ sauce sacrifices; Free-to-air ads slump 17%; ABC ups its marketing spend 3

Anthony DeCeglie on the Nightly: ‘There’s a demand for quality journalism that’s free, mainstream middle’

StW: The Bondi Junction attack – How 2GB led the way as the ABC went missing; Lehrmann verdict; Fast food ads next 1

How Daniel Kahneman, the grandfather of behavioural economics, changed marketing

StW: James Warburton set to leave Seven next week; Bad pitches; How AI is driving copyright dodging

It’s fear that stops men standing up. They don’t want to rock the boat’

As Paramount+ preps its local ad tier, ANZ boss Beverley McGarvey and global chief Marco Nobili talk strategy, speculation and sport

StW: Google tells agencies AI will eat their jobs; What was Accenture thinking?; Smart TV app verdict imminent

Voice of the indies: Sam Buchanan on the rise of Independent Media Agencies Australia

StW: ACCC takes aim at search; SCA board spill gathers momentum

Every question was being answered the wrong way’ – Erik Jensen on ten years of the Saturday Paper

StW: Countdown to Kyle; ‘AI will do 95% of agency jobs’; Will Nine buy back Catalano’s papers?

The slog is relentless’: Claire Kimball and Kate Watson on the marathon of email publishing

StW: Media’s coming war with Meta as Facebook turns its back on news; TV Fight Club convenes

We couldn’t get a pulse back’ Patrick Delany on the rationale behind Foxtel’s pivot to streaming

StW: Media’s ‘extinction level event’; What to expect from SCA’s financials; Another Google AI brand blunder

Can the radio industry persuade marketers to rethink their media buying strategies?

STW – Hubbl revealed; Earnings season in earnest; Ten boss Jarrod Villani exits

How Vinyl, Australia’s only ASX-listed music company, got into publishing by buying The Brag Media

Start the Week: Vale Harold Mitchell; Australia’s new paper; Google’s bad AI brand strategy

Start the Week: Paramount in play?; ABC’s big commercial hire; Amazon Prime Video’s Aussie surge; Radio ‘smears’

How Gai Le Roy steered the IAB from spruiking digital to industry consensus

Start the Week: Is Nine trying to sell Domain?; New TV ratings system launches today; Is arcane ABC ready for Kim Williams?

Live at Compass: Rethinking TV measurement, creativity, and adland’s declining influence on culture

Live at Compass: Is WFH about avoiding work?; Will better reporting mean ad dollars?; Why won’t trade press tell readers what they know?

The Unmakers: Mutiny’s SaaS bet to reinvent marketing analytics, and how it wants to reshape the industry

Start the Week: M&C Saatchi sale saga continues; directors depart Judith Neilson Institute; Apple visits the Med; a happy Mutiny

Start the Week: SMH’s Rebel Wilson debacle; Are Media refocuses on content marketing (again); World Cup bonanza

Start the Week: Blood on the trading floor; Eddie Elsewhere; Vale Peter Harvie; See ya, Fletch; Top moments of reality telly

Start the Week: Sports fans’ multi-platform streaming bill; Wokeness and the CMO; Debranding Prime?

Marketing in a Cost of Living Crisis

Start the Week: Poll night ratings winners; Labor’s media agenda; TV’s last big content prize

Start the Week: Nine calls for Facebook and Google to face code; Ooh Media’s Poly push; Netflix’s small tax bill

Start the Week: Facebook’s Australian ‘hit job’; Foxtel’s streaming numbers; election fever

It doesn’t have to be this way’ – PHD’s Chris Stephenson on the complexities of marketing in a programatic world

Start the Week: Labor’s media law reform promise; News Corp buys publisher; The Messence merger

Media Unmade – Chapter 26: Deus Ex Machina (and an epilogue too)

Start the Week: SCA hunts for next CEO; Musk seizes Twitter; WPP’s new commerce move

Media Unmade – Chapter 25: Friday The Thirteenth

Start the Week: AFL up for grabs; Who will win the post-Easter ratings battle? Elon’s Twitter game

Media Unmade – Chapter 24: Fake News

Start the Week: Foxtel IPO is dead; Sack SCA bosses says Ray Hadley; Election overload begins 2

Media Unmade – Chapter 23: Billionaire Elephants