How Daniel Kahneman, the grandfather of behavioural economics, changed marketing

Welcome to an audio-led edition of Unmade. Today we discuss how psychologist Daniel Kahneman changed marketing thinking with his work on behavioural economics. And further down in this post, after hitting an all time low on Tuesday the Unmade Index continues to sink.

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• Member-only pricing for our HumAIn (May 28) and REmade (October 1) conferences;

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