Shadow teams are using AI for their marketing, even if their managers don’t know it

Welcome to an end-of-week update from Unmade. Today: In an AI-focused edition, we explore what really happens inside teams when management fail to take the lead on new technology. Plus, an extraordinarily good day for the Unmade Index.

Have you considered becoming a paying member of Unmade to get the full picture? Only our paying members receive our members-only Tuesday analysis; get access to our archive where all our content is paywalled after two months; get their own copy of Media Unmade; and receive discounts on all our events. Upgrade today

Three data points that show why advertisers should lean into News Publishing

The reach of News Publishing is staggering – 18.1m Australians read it weekly.
You can reach any audience with News Publishing.