Advertising

Ten launches commercial creative division Generate headed by Kylie Rogers 4

Fairfax launches new position – Independent. Always. 14

Bear onesie takes centre stage in new IGA ad 1

WWF launches election ads highlighting climate change 5

McDonald’s launches Big Mac Chant Challenge 12

Greenpeace continues anti-Coke campaign with parody website

Coles uses Status Quo to promote price freeze 21

Dear Kevin, where is the fair go for Aussie adland? 35

Why the Australian market needs to close the release window 1

Rowan Dean: I turned down Labor campaign job 6

Rhonda returns for AAMI 29

Election ads – the creative verdict 5

Toyota continues celebrating middle age with new Hip To Be Square Camry ad 4

Rudd impersonator fronts eyewear retailer’s TV campaign attacking foreign aid 29

STW reports increased revenues and profits despite ‘new normal’ of sluggish economy 3

Starting your own thing 3

Myer requires ‘bespoke agency’ on site as part of pitch 26

Introducing the boy who dreams of working at McDonald’s 18