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Citizen journalism expert to ‘inform the informers’ with journo news site 1

Sixth sense in fashion; no sense of an impending social media disaster 18

Got an email marketing campaign? Send it on a Thursday 11

Gullible punters wanted 2

Dear, dear and dear again 3

When your life goes viral 5

Why passing the change baton to journalists is not a good idea 47

Early days for online video revenue, suggests IAB report 2

Today’s newsletter is brought to you by the letter P

Virgin Blue’s gold class Velocity email blunder 80

OMD’s Kim Lee is lucky 10,000th 8

Sunrise’s Mel deviates from the script 3

Google – live and loud 24

Thank Chris for that

Virgin’s reheated food email, reheated