hoax

Desperately seeking Barbara

PR stunt for video game Watch Dogs sees bomb squad called to Ninemsn offices in Australia Square 30

Is Ten’s viral Kekovich video part of a commercial deal with MLA? 24

A monster hoax 2

Bundaberg Bear getting the chop? Is that a media stunt I smell? 50

Is the eBay Real Man’s BBQ ad another hoax? 3

Don’t believe the hooligan hype 7

Nine News boss: if Twitter fools highly trained pros like us, God help the public 10

BMX ad was clever, but it was like accidentally sleeping with a hooker 27

Keen Today Show viewer Jeff Goldblum has his say 2

Hoaxer or psychic life coach? 81

EA’s original PR take

Don’t be too harsh on Clare Werbeloff – everyone but the media loves a media hoax 9

‘Wog’ witness Clare Werbeloff WAS a hoax 27

Fully sick boys of separation 9

Hitwise: Witchery doubled traffic with hoax video 10

EXCLUSIVE: “Despite Naked’s survey, their Witchery campaign was a social media failure” 19