The VP of creative at mammoth brand Liquid Death believes there are many similarities between how stand-up comedians work and marketers - and the key for both is not being afraid to fail. Appearing on a new episode of Mumbrella’s one-on-one podcast series, Andy Pearson opened up on...
1
'The riskiest thing is that no one gives a sh*t about what you're doing': Liquid Death creative VP compares marketing to stand-up comedy
