Rob Lowe

Poem promotes internally for newly-created managing partner position

Poem makes nine new hires after account growth

Mumbrella CommsCon announces full program with new sessions from PwC and Poem

Poem joins Nestlé’s agency roster beginning with Nespresso

Poem to represent SAS Australia’s Ant Middleton

Telco Felix prepares for market launch with newly appointed partners Paper Moose and Poem

How PR can adapt to the shrinking media market: Industry leaders weigh in 4

Poem retains the PR account for Place Management NSW

PR needs to rethink the meaning of ‘earn’ 3

Head to Head: Does creative respect PR as much as PR respects creative? 1

Poem wins Fantastic Furniture and NSW Property PR accounts

Atkins enlists The West Wing actor Rob Lowe as brand spokesperson

Head to Head: Can higher education really train future PR executives? 10

The press office is dead: Consumers, not the media, come first now 8

Alternative Meat Co. takes on MLA with launch of Australia Day ad 10

Starting an agency will make or break you 15

KFC marketer: Maccas should have been less corporate with Burger King McWhopper plan 6

Q&A: Rob Lowe and Matt Holmes on their more ‘human’ PR agency Poem 5