Mumbrella invites the industry’s most senior creatives and strategists to offer their views on the latest ad campaigns. This week: Clemenger BBDO Melbourne’s Stephen De Wolf and Digitas’ Simon Brock offer their views on Meat and Livestock Australia’s missing cultural tension, Uber Eats’ smart and seamless integration, Mercedes-Benz Vans’ misstep and Kia’s confused campaign.
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Campaign Review: MLA's tired and tested strategy, Kia's 'nothing' ad and Uber Eats' tennis hit