Virgin

Pitch Watch: Optus/Virgin Mobile pitch pressos this week; HCF pitches creative; Telstra’s PR pitch; RACQ creative shortlist down to two 8

Qantas barred from advertising in the Financial Review, after Virgin named ‘preferred airline’ 15

Former Optus executive heads up marketing for new New York-based Virgin venture 4

Embattled Qantas looks to ‘reconnect’ with passengers with TV-led brand push 36

Rip Curl Search GPS and Remote Control Tourist among Spikes Digital contenders

Virgin Australia puts staff at centre stage as it takes brand battle to Qantas 21

Virgin Australia sells stake in Velocity to private equity in move to ‘accelerate growth’ 1

Virgin attacks Qantas in full page ad in The Daily Telegraph 4

Inside Virgin Australia’s 10 hour hostage crisis 30

Airline lounge war could prove futile for Qantas and Virgin 9

Vodafone launches new ‘Meet Red’ online campaign 3

Mumbrella360 Recap: The inside story of the Virgin Australia rebrand 5

Virgin’s lounge lockout 3

The Encore interview – Hans Hulsbosch 9

Virgin Mobile’s ‘Ice Dream’ charity push 5

Apple is Australia’s most reputable brand – study 14

Mumbo Report: Honda’s excited about seating options; Virgin strides purposefully; and Target’s kids clothes

Branson: I wish we’d been branded as Virgin Australia ten years ago 9