Tuesdata: Where Australian ad spend goes

Welcome to a Tuesday edition of Unmade. The full edition is for our paying members.

Today: How advertising revenue is being split across the traditional and new players. And further down, the Unmade Index sinks after an RBA rates disappointment

As well as accessing posts like this, your annual membership of Mumbrella gets you tickets to September’s REmade conference on retail media; to October’s Unlock conference on marketing in the nighttime economy; and to Unmade’s Compass end-of-year roadshow.

You also get access to our paywalled archive.