Tuesdata: Which sports betting brand gambled the most on marketing?
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Last weekend saw the AFL Grand Final play out with a commanding win for the Geelong Cats, while the coming weekend will see the Penrith Panthers take on the Parramatta Eels on Sunday for the NRL Grand Final.
In previous years that would have meant a detailed look at which marketers had decided to spend significant brand dollars around the major sporting events, and today’s environment is no different, with one exception.