What does it take for a business publication to succeed in Australia?

Welcome to Tuesdata, our weekly analysis for Unmade’s paying members.

Below, we examine why it’s so difficult for business media publications to survive, let alone thrive in Australia.

Further down, the Unmade Index clings to positive territory despite most media stocks going red.

And below the paywall you’ll find the coupon code for next month’s end-of-year review Compass, taking place in Sydney, Melbourne and Brisbane. Unmade’s paying members are entitled to a complimentary ticket. Upgrade today.