What to look for as the TV ratings battle enters the crucial final lap for the year

Welcome to Unmade, written on a bright Sunday morning at beautiful Sisters Beach, Tasmania.

Happy National Chocolate Milkshake Day.

I’m glad to say that the Unmade community is still growing, even since yesterday’s note. We’re up to 1,081 now. If you want to help out a colleague who might like to be on the list, then feel free to forward this and encourage them to sign up. And by all means, make that an all-staffer while you’re at it… A shout out to the many media agency folk who have signed up in the last few days.

As of today, we have just 11 weeks of the official TV ratings year left to go.