1.6m metro viewers tune in for Rio 2016 Opening Ceremony – lowest number since ratings began

Miranda Ward

August 7, 2016 11:42

Seven’s broadcast of the Opening Ceremony of the Rio 2016 Olympic Games pulled in 1.608m metro viewers yesterday morning.

Although a strong number for a Saturday morning, the Opening Ceremony ratings are the lowest since the modern OzTam ratings system began.

Four years ago the opening of the London Olympics, a dawn broadcast, rated 1.7m for Nine, which was itself a new low.

However, Seven will argue that more viewers will have watched the Olympics via its online streaming this time round.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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2 COMMENTS

NB 7 Aug 16

The internal numbers that 7 release will be dubious as they will add in their version of streaming numbers – and probably include some of the social views. Considering the app and desktop stream has had major issues for day 1 they will be hard pressed to justify including these figures.

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Martin 8 Aug 16

I can’t wait until they start telling us we are not allowed to watch the Olympics, while eating non-official sponsor foods.

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