2Day FM Breakfast with Schapelle Corby? Em Rusciano predicts her replacement
Dr Mumbo knows breakfast radio is a fickle world, where presenters and music are mixed up and shuffled around in a desperate bid to capture stressed-out peak-hour drivers who are trapped in their cars and can’t figure out how to turn on their Bluetooth.
And, it seems, Dr Mumbo is not the only one to realise the precarious position breakfast radio presenters occupy, with 2Day FM Breakfast’s Em Rusciano suggesting none other than convicted drug smuggler Schappelle Corby will be the one to replace her when she is fired.
“They’re going to fucking fire me”: Rusciano joked
I am sure that “Schapelle’s Breakfast” would achieve a higher cume in its first week than the last five years of breakfast shows!
Em, you should just chill and treat the whole Austereo experience as a content gathering exercise for your stand up gig. Judith Lucy has made a career out of it.
“he publicly said that I should be ashamed and embarrassed by my radio show. Unfortunately, that was the day that I did sell this very venue out in 20 minutes”
You are comparing apples to oranges Sweetie.
Your obscenity laced stand up show has enough fans to sell out venues so, by virtue of that fact, you are a very successful stand up comedian.
Your radio show and talent turns listeners away and has a pitiful number of people listening so, by virtue of that fact, you are a very unsuccessful radio show host.
One has no bearing on the other.
2DayFM have lost their way and it has very little to do with Em. They think they know their target audience but they. just. don’t. 2DayFM needs to invest in some serious market research and get it right again. They could actually be great because even the other offerings on the air are mediocre at best. In fact, Em’s satirical summation that Schapelle Corby would replace her is a telling indication that she clearly understands 2DayFM’s low-ball strategy to win a certain demographic (which shall remain nameless) because “heck, nobody else is aiming that low!”