303 MullenLowe ends 10 year relationship Fujitsu General
303 MullenLowe and its media agency MediaHub have ended their relationship with Fujitsu General.
In a statement, 303 MullenLowe CEO Nick Cleaver, said: “Fujitsu has chosen to adopt a different agency engagement model and as such we made the decision not to participate.
303 MullenLowe decided not to renew its relationship with the brand after Fujitsu chose to adopt a different agency model
“We wish Fujitsu well and thank them for the trust and confidence they have placed in our integrated model over the last decade.
“It’s been a long lasting and rewarding engagement with Fujitsu during which time we’ve done some immensely effective work together.”
Taylor featured in the ad as a black ‘fu-jitsu’ master.
Cleaver added: “We’ve enjoyed our relationship with them and working with Mark Taylor, who has been a tremendous ambassador for the brand. We’re pleased to leave the campaign at a high creative point and look forward to seeing where it goes next.”
303 MullenLowe’s clients include Budget Direct, Audi, Netflix and Harley-Davidson.
New Balance, MTV, Dropbox, Royal Caribbean Cruises, Netflix and Primark are some of Mediahub’s clients.
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