‘A Letter from Susan’ offers insight into YouTube’s 2022 priorities

Andrew Banks

January 27, 2022 12:51

CEO Susan Wojcicki has addressed YouTube’s priorities for 2022: the state of the creator economy, innovation, supporting the work of creators, and protecting the YouTube community.

“The past few years have been a transition for all of us. We’ve adapted to changes in our lives we couldn’t have imagined before the pandemic. Along the way, we’ve seen incredible growth in the YouTube community. Creators are coming to our platform to share their lives, to make a living, and to shape the world around us in meaningful ways. They’re bringing us together to do good in the world,” Wojcicki said.

A series of reports from Oxford Economics has shown the impact of the YouTube creator economy. In 2020, as people around the world adapted to changing circumstances around the pandemic, YouTube supported more than 800,000 jobs in 2020 in the United States, Japan, South Korea, Canada, Brazil, Australia, and the EU combined.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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