Opinion

A website for pricks

July 12, 2009 7:52

“It’s as if the entire strategy was dreamed up on one of those embarrassing drunken nights – but no one thought to put up their hand and say that it should have stayed there.”

Blogger AER Head on Pepsi Max’s social media strategy

I write about the world's media and marketing industry from an Australian perspective Australian lens. I've worked in the UK, Middle East, Asia & Australia. I founded Mumbrella, which we sold in 2017.

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Pepsi Max
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