AAMI showcases small business cover range via Ogilvy Melbourne
AAMI has released a new campaign via Ogilvy Melbourne for its SME insurance product, titled ‘Businesses Like Yours’.
The campaign shows vignettes of small businesses, marking a change in brand direction.
In the 30-second spot, the camera pans to show different businesses such as a child dressed as a cowboy being served at an ice-cream truck then needing to go to the dentist, a fire at a psychic’s leading to needing a contractor.
