ABC boss Mark Scott and actress Claudia Karvan join Mumbrella360 lineup

Tim Burrowes

May 16, 2014 10:40

ABC boss Mark Scott, Media Federation chairman Peter Horgan, Telstra marketer Andy Bateman and Communications Council chairman Sudeep Gohil are today announced as participants in the closing keynote session at next month’s Mumbrella360 conference.

The Mumbrella Question Time panel will discuss topics raised during the two day conference and take questions from the audience on key media and marketing issues. The session is one of several announced for the Mumbrella360 program today.

Scott has been managing director of the ABC since 2006 and it currently three years into his second five year term at the helm. The former Fairfax executive has led the transformation of the public service broadcaster’s digital capabilities, including the launch of rolling news service ABC News 24, children’s channel ABC3 and video streaming service iview. A key issue currently facing the ABC is funding cuts announced in this week’s Budget along with the axing of its Australia Network contract.

Meanwhile, Horgan’s appearance on the panel comes just two months since he became chairman of the Media Federation of Australia, the voice of the country’s major media agencies. Horgan is also CEO of OMD, whose big-spending clients include McDonald’s, Tourism Australia, Apple and Telstra. The agency spends more than $1bn a year on advertising on behalf of its clients.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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1 COMMENTS

Mike 16 May 14

Let’s get the ball rolling!

Q.1. How can Mark Scott justify a salary package of over $800,000 paid by taxpayers to someone with 100% job security, and 0% accountability?
Q.2. When will Mark Scott offer his unreserved apology to Navy personnel who his network defamed – based on false accusations – knowing that they’re prevented from defending themselves and their reputations?
Q.3. The ABC us now competing with free enterprise organisations for audiences and influence. Given those free market enterprises pay for the ABC via taxes, how can that unethical situation be justified? Discuss.

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