ABC News bumps SMH into third place in the Nielsen news rankings

Miranda Ward

July 27, 2016 11:33

ABC News websites have bumped Fairfax Media’s SMH.com.au out of the second spot of the Nielsen Digital Ratings (Monthly) rankings after growing its audience by 8% in June, month-on-month.

The ABC posted a June audience of 5.003m, up from 4.635m in May, while the SMH saw its audience drop by 4%, below the 5m mark, to 4,911m.

News Corp’s News.com.au retained its number one position with a June audience of 5.463m, down 1% from its May audience of 5.494m.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics

ABC News Neilsen Digital Ratings SMH

1 COMMENTS

Numbers 27 Jul 16

I wonder whether we are seeing an inflection and whether it parallels the direction of managements? Fairfax has clearly dumped any pretence to news gathering as its brand driver while the abc might have taken a positive step in the wake of Scott’s exit to enforce standards? Certainly the axeing of the drum is a mark of better focus.

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