Acast locks in content sharing deal with Spotify
Audio and podcasting company Acast has now made its content available through Spotify.
Acast podcasts including My Dad Wrote a Porno and The Osher Gunsberg Podcast, can now be accessed through Spotify, should the podcaster and content creator choose.
So let me get this right, acast made a button so its podcast users can upload their content to Spotify, something everyone can do now.
This isn’t news!
This isn’t news at all. Australian owned Whooshkaa and Omny have had this for a while.
Fake news creates negative views – quote that
The title should have read ‘Spotify licenses Acast content as it seeks to increase its spoken word offering’.
The point being that as Spotify increases their spoken word library, they also reduce the USP of radio… local, spoken content.
The fact that Spotify aren’t pushing this angle hard doesn’t mean the radio networks don’t have something to worry about.
This is actually pretty cool, so you can buy ads in Acast content that are heard on Spotify? That sounds like a decent step forward for podcasting!