ACCC boss hits out at Ooh Media and warns outdoor merger failure offers lessons for media consolidation
The chairman of the competition watchdog Rod Simms has accused the CEO of Ooh Media of failing to understand the concerns of the company’s customers after Ooh Media and APN Outdoor scuppered their $1.6b merger bid.
ACCC chair Rod Sims described a “considerable disconnect” between the views of the out-of-home companies and their customers
Speaking with Mumbrella, Sims said he had a huge amount of feedback from advertisers using out-of-home properties and their concerns about the impact on the market.
“I seriously think, and I don’t mean to be rude, but I think the CEO of Ooh Media needs to re-engage with his customers” Sims told Mumbrella.
What a total joke the ACCC is
Taking submissions from the likes of Sydney Airports Corporation around the subject of lack of competition and substitution
Please!!!
I am sure the biggest customer complaints were from the customers who write the rules (RMS etc.) and there competitors who want to purchased rather than actually compete.
A shame the ACCC doesn’t look at Petrol and Groceries with the same critical eye.
I am sure that those who registered complaints on the agency side had no concerns over their inability to play both mergees off each other when negotiating. ACCC, alaways looking for an easy decision v the right one. Imagine if those being punished by Woolies or Coles had the same support