ACP returns to Magazine Publishers of Australia
ACP Magazines’ new boss Phil Scott took just two hours from the announcement of his appointment to reveal that he is taking the company back into trade body Magazine Publishers of Australia.
ACP left the organisation – which represents Australia’s largest consumer publishers – early last year. It was seen as a money-saving move as parent company PBL and ACP cut deeply as the media downturn kicked in. However, it also coincided with the MPA deciding to initially back a move by Newspaper Works to develop a new readership metric which ACP opposed. The MPA later pulled out of the readership process anyway.
ACP’s departure from the association saw the death of the MPA Awards, which had been widely seen as one of the major nights of the magazine industry’s year.
The return of ACP to the fold raises the question of whether the MPA Awards may now be resurrected. Scott said tonight: