Ad Standards rules Hungry Jack’s ad targeted children

Kalila Welch

December 14, 2022 10:53

Hungry Jack’s has removed a transport advertisement from circulation after Ad Standards ruled that the creative violated the AANA Food and Beverages Code section 3.1: “Must not target children”.

The ad, which featured a young woman with colourful hair and makeup holding a bright pink beverage from the fast food outlet’s new Jelly Belly ‘Bursties’ range, came under fire for its placement on a school bus.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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