Adam Boland: ‘Wake Up! didn’t know if it was an FM radio show or news program’

Adam-Boland-2Former executive producer of the Ten Network’s axed breakfast program Wake Up! Adam Boland has given new insight into the failures of the show, in his new book, arguing it didn’t know if it was a FM radio style program or a hard news program.

In his new book Brekky Central, which was this week rushed into book stores in an attempt by the publisher to capitalise on publicity generated by Seven launching legal action to see the book, Boland writes how he originally conceived the show as something that “couldn’t take itself too seriously” and “fun and at times frivolous” but was later caught out by Ten’s shift to an older demographic which left the program with a “split personality”.

The declaration is one of a number of revelations that Boland canvasses in the book which also reveals his shock at the sudden sacking of Ten CEO James Warburton just three days after he agreed to join Ten, the emotional sacking of Natasha Exelby from Wake Up!, some of the internal dynamics within the Sunrise “family” and how he has been forced to reflect on why “I have left so many people in television hating me.”

In the book Boland speaks at length about the failures of the Wake Up! program acknowledging he was responsible for many of the major problems in the show.

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