Adam Rigby to lead LivingSocial as Fabig shifts to chairman role

Tim Burrowes

March 2, 2012 9:48

Group buying site LivingSocial has named chief operating officer Adam Rigby as its executive GM for Australia and New Zealand.

He replaces boss Colin Fabig who moves into the part time role of chairman.

Rigby previously co-founded JumpOnIt which was bought by LivingSocial earlier this year.

Rigby said: “There are many fantastic opportunities yet to be explored in the group buying sector, and I am thrilled to be taking the lead for positioning LivingSocial in the market in Australia and New Zealand.”

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.