Adelaide radio ratings: ARN’s Mix 102.3 moves up to top slot

Tim Burrowes

September 11, 2012 10:03

Sean Craig Murphy - Up 2.2 ratings points

Australian Radio Network’s Mix 102.3 has moved ahead of dmgRadio Australia’s 5AA to take top slot in Adelaide’s radio ratings.

According to new numbers published this morning by Nielsen, Mix 102.3 grew its Monday to Sunday share to 15.7% while 5AA fell back to 13.9%.

One of the biggest shifts came in drivetime where Mix 102.3’s Sean Craig Murphy grew his audience by 2.2 percentage points from 12.9% to 15.1%. The station also saw a big jump in listening between noon and 4pm – increasing by 3.3 percentage points to 18.7% share.

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Tim Burrowes

I write about the world's media and marketing industry from an Australian perspective Australian lens. I've worked in the UK, Middle East, Asia & Australia. I founded Mumbrella, which we sold in 2017.