Adelaide radio ratings: ARN’s Mix 102.3 declines but maintains lead

Adelaide’s Mix 102.3 FM has maintained its lead in the city’s radio market despite a 0.4 percentage point decline in overall ratings in the second GfK ratings survey for the year. The slight fall follows strong gains in the previous survey that saw the station dominate the local market.

Most of the station’s shows took a fall with Mark ‘Soda’ Soderstrom and Jodie Oddy’s breakfast show reversing last months 3.3 percentage point gain with a 0.4 drop, which still saw it beat out ABC Adelaide’s 13.7% share and FIVEaa’s 12.2%.

Despite a fall, Will & Woody’s syndicated ARN drive show won still won the Adelaide slot for Mix 102.3

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