Adelaide’s Mix 102.3 extends Jodie Oddy’s contract

The Australian Radio Network has extended its contract with Adelaide’s Mix 102.3 breakfast host Jodie Oddy for a further three years.

Oddy is a member of the team Jodie, Mark & Snowy.

The announcement:

The Australian Radio Network (ARN) and Mix102.3 today announced that breakfast host Jodie Oddy has signed with the network for a further 3 years.

The announcement comes as Mix102.3 record the biggest rise of any station in the country in the recent Nielsen ratings (survey 6), sitting at #1 overall, up another 1.5% to a 15.7% share.

“We are pleased Jodie has signed with us for a further 3 years. As one of Australia’s most entertaining radio announcers, it’s great that Jodie is part of Mix102.3. The team of Jodie, Mark & Snowy continues to improve and recent results are testament to the strength of the breakfast team within the Adelaide market.”

Jodie, Mark & Snowy have just recorded another #1FM breakfast result in survey 6 with a 13.7% share, while the station notched up its 21st consecutive #1FM result.

Jodie commenced with the network in 2007. Co-hosts Snowy & Mark’s contracts are still current until the end of 2013.

In Australia, ARN has a dual brand strategy – a MIX and Classic Hits music stream in Sydney, Melbourne, Adelaide and Brisbane.  Reaching over 4 million listeners, ARN is one of the leading broadcasters in the commercially important 25 – 54 demographics in Australia.

Source: XX