F.Y.I.

Adobe introduces new tools to help brands transition to first-party data

June 15, 2022 4:27

Adobe has announced innovations for its customer data platform (CDP), Adobe Real-Time CDP, to help brands transition from third-party cookies to first-party data.

The announcement:

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Topics

Adobe Anjul Bhambhri Melanie Babcock Mike Gamble

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Adobe introduces new tools to help brands transition to first-party data

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